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Home / sales automation
Professional headshot of Steve Wallace speaking during the Consulting Spotlight podcast interview
Software Oasis Podcasts Consulting Spotlight Podcast

Sales Automation Pioneer: How Steve Wallace Revolutionized B2B Prospecting with Maverick App

ByMichael Bernzweig January 16, 2025January 16, 2025 Reading Time: 2 minutes

Sales Automation In this episode of Consulting Spotlight, we sit down with Steve Wallace, Chief Revenue…

Read More Sales Automation Pioneer: How Steve Wallace Revolutionized B2B Prospecting with Maverick AppContinue

Michael Bernzweig and Bogdan Tyskyy looking at the CallPage scheduling software interface showing call metrics and graphs from call data during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Why Fast Lead Response Times Are Critical for Business Success

ByMichael Bernzweig November 18, 2023December 17, 2023 Reading Time: 6 minutes

Fast Lead Response In today’s highly competitive and fast-paced business environment, responding quickly to leads is…

Read More Why Fast Lead Response Times Are Critical for Business SuccessContinue

Michael Bernzweig and Bogdan Tyskyy looking at the CallPage sales productivity software backend interface for setting up lead filtering parameters during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Automating Lead Nurturing with Call Tracking Software

ByMichael Bernzweig November 17, 2023December 17, 2023 Reading Time: 5 minutes

Automating Your Sales Funnel Lead nurturing is a critical part of any successful sales and marketing…

Read More Automating Lead Nurturing with Call Tracking SoftwareContinue

Michael Bernzweig and Bogdan Tyskyy looking at the CallPage online appointment booking software timer counting down during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Review: How CallPage’s Callback Software Increases Conversions

ByMichael Bernzweig November 17, 2023March 23, 2025 Reading Time: 4 minutes

What is CallPage? CallPage is an innovative lead generation and call-tracking software designed to help businesses…

Read More Review: How CallPage’s Callback Software Increases ConversionsContinue

Michael Bernzweig talking during a video sales training in his office
CRM

How to Use CRM Software to Improve Your Sales Process

ByMichael Bernzweig October 11, 2023April 10, 2024 Reading Time: 4 minutes

Using a Sales CRM Software to Improve Process An effective customer relationship management (CRM) system is…

Read More How to Use CRM Software to Improve Your Sales ProcessContinue

Software Spotlight is a weekly tech newsletter packed with trends, data, analysis and expert interviews.
Sales Automation CRM Email Marketing Marketing Automation Platforms

Podcast: ActiveCampaign Marketing Automation

ByMichael Bernzweig October 11, 2023January 11, 2025 Reading Time: 2 minutes

Listen And Share This Software Spotlight Podcast Watch And Share This Software Spotlight Podcast Podcast Summary:…

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Michael Bernzweig of Software Oasis and Xiaofei Zhang of ActiveCampaign in video call discussing ActiveCampaign integrations.
Email Marketing Marketing Automation Platforms Sales Automation

Automate Your Marketing and Sales with ActiveCampaign Integrations

ByMichael Bernzweig October 10, 2023December 17, 2023 Reading Time: 7 minutes

Introduction In a recent appearance on the Software Spotlight podcast, we had a chance to meet with marketing…

Read More Automate Your Marketing and Sales with ActiveCampaign IntegrationsContinue

Michael Bernzweig looking at a laptop screen and gesturing while discussing Reply.io AI sales engagement software.
Lead Generation Sales Engagement

Reply.io AI Tips, Tricks, and Hacks for Sales Teams: Boost Your Sales Engagement

ByMichael Bernzweig October 1, 2023December 2, 2023 Reading Time: 10 minutes

Sales Engagement Platform Reply.io is an AI-powered sales engagement platform designed to help sales teams discover…

Read More Reply.io AI Tips, Tricks, and Hacks for Sales Teams: Boost Your Sales EngagementContinue

Michael Bernzweig looking at Apollo.io sales prospecting software on a computer screen during a video
Lead Generation Sales Automation Sales Engagement

Boost Your Sales Prospecting with 7 Apollo.io Tips, Tricks, and Hacks

ByMichael Bernzweig September 29, 2023February 2, 2024 Reading Time: 5 minutes

An Amazing Sales Engagement Platform Apollo.io is a powerful sales engagement platform that makes finding, researching,…

Read More Boost Your Sales Prospecting with 7 Apollo.io Tips, Tricks, and HacksContinue

Overcoming Sales Team Challenges with CRM
CRM

Overcoming Sales Team Challenges with CRM

ByMichael Bernzweig September 17, 2023April 10, 2024 Reading Time: 6 minutes

Exploding Sales Team Success Many sales teams today still rely on spreadsheets and manual processes to…

Read More Overcoming Sales Team Challenges with CRMContinue

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