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Software Spotlight is a weekly tech newsletter packed with trends, data, analysis and expert interviews.
Social Media Marketing

Inside the Mind of a Social Media Maven

ByMichael Bernzweig April 30, 2024March 23, 2025 Reading Time: 5 minutes

Social Media Marketing Strategies In this exclusive interview, Katie Brinkley, founder of Next Step Social Communications,…

Read More Inside the Mind of a Social Media MavenContinue

Software Spotlight is a weekly tech newsletter packed with trends, data, analysis and expert interviews.
Employee Engagement

Unleashing the Power of Employee Advocacy with SocialHP

ByMichael Bernzweig April 30, 2024March 23, 2025 Reading Time: 5 minutes

Employee Advocacy Platform In today’s digital landscape, companies are constantly seeking innovative ways to amplify their…

Read More Unleashing the Power of Employee Advocacy with SocialHPContinue

Software Spotlight is a weekly tech newsletter packed with trends, data, analysis and expert interviews.
SEO

Entail AI CEO Reveals Secrets to Winning the Organic Marketing Battle

ByMichael Bernzweig March 30, 2024January 11, 2025 Reading Time: 4 minutes

Organic Marketing Strategy As Google faces unprecedented disruption from AI and the meteoric rise of TikTok,…

Read More Entail AI CEO Reveals Secrets to Winning the Organic Marketing BattleContinue

Screenshot of the Zaap TikTok link in bio setup page. The page shows options to add various blocks like link folders, single links, email signups, text blocks, product selling, and embeds.
Social Media Marketing

Zaap Review: All-in-One Link in Bio Solution

ByMichael Bernzweig November 20, 2023March 23, 2025 Reading Time: 8 minutes

What is Zaap? Zaap is a link-in bio platform that allows creators, influencers, and businesses to…

Read More Zaap Review: All-in-One Link in Bio SolutionContinue

Screenshot of the TweetHunter interface showing the collections feature with sample collections created
Social Media Advertising AI AI Writing Assistants Social Media Marketing

Tweet Hunter Review: Automate and Monetize Your Twitter Presence

ByMichael Bernzweig November 20, 2023October 27, 2024 Reading Time: 7 minutes

What is Tweet Hunter? Tweet Hunter is an all-in-one Twitter growth and monetization platform designed to…

Read More Tweet Hunter Review: Automate and Monetize Your Twitter PresenceContinue

Michael Bernzweig, of Software Oasis, demonstrates how to use the Crowdfire social media management platform in a YouTube video tutorial.
Social Media Marketing

Crowdfire: Social Media Management Tips and Tricks to Boost Your Engagement Today!

ByMichael Bernzweig October 2, 2023November 5, 2023 Reading Time: 5 minutes

Streamlined Social Media Management Social media is an integral part of any modern marketing strategy. However,…

Read More Crowdfire: Social Media Management Tips and Tricks to Boost Your Engagement Today!Continue

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The editorial team lead, Michael, is a serial entrepreneur and certified software geek. He has written hundreds of articles over the years on a wide range of topics, from technology to his favorite hobby, metal detecting.

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