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Home / Marketing Automation Platforms - Page 2

Marketing Automation Platforms Software

Streamlines marketing processes like lead nurturing and campaign management to deliver personalized, relevant messaging across channels.
This image shows Michael Bernzweig and Joran Hofman during their Software Spotlight podcast appearance discussing Reditus.
Affiliate Marketing Marketing Attribution Marketing Automation Platforms

Becoming a Reditus Affiliate: A Path to Passive Income for B2B SaaS Promoters

ByMichael Bernzweig November 18, 2023April 10, 2024 Reading Time: 6 minutes

The Lure of Monthly Recurring Revenue Affiliate marketing has become an increasingly popular way for influencers,…

Read More Becoming a Reditus Affiliate: A Path to Passive Income for B2B SaaS PromotersContinue

Michael Bernzweig and Joran Hofman discussing Reditus dashboard showing active B2B partnerships
Affiliate Marketing Marketing Attribution Marketing Automation Platforms

The Origin Story of Reditus: Helping SaaS Companies Grow Through Affiliate Marketing

ByMichael Bernzweig November 18, 2023December 11, 2023 Reading Time: 4 minutes

Helping SaaS Companies Grow MRR Reditus is a software company that provides a platform for B2B…

Read More The Origin Story of Reditus: Helping SaaS Companies Grow Through Affiliate MarketingContinue

Michael Bernzweig and Joran Hofman talk about using Reditus for affiliate recruitment on Software Spotlight podcast
Affiliate Marketing Marketing Attribution Marketing Automation Platforms

Finding and Recruiting Quality Affiliates: Insights from Reditus Founder Joran Hofman

ByMichael Bernzweig November 18, 2023December 11, 2023 Reading Time: 6 minutes

Recruiting Quality Affiliates Affiliate marketing has become an increasingly popular channel for B2B SaaS companies looking…

Read More Finding and Recruiting Quality Affiliates: Insights from Reditus Founder Joran HofmanContinue

Michael Bernzweig and Bogdan Tyskyy looking at the CallPage scheduling software interface showing call metrics and graphs from call data during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Why Fast Lead Response Times Are Critical for Business Success

ByMichael Bernzweig November 18, 2023December 17, 2023 Reading Time: 6 minutes

Fast Lead Response In today’s highly competitive and fast-paced business environment, responding quickly to leads is…

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Michael Bernzweig and Bogdan Tyskyy looking at the CallPage call scheduling software backend interface during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Website Optimization: The Key to Unlocking More Leads

ByMichael Bernzweig November 17, 2023December 17, 2023 Reading Time: 5 minutes

In the digital age, your website is the epicenter of your marketing efforts. It is the…

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Michael Bernzweig and Bogdan Tyskyy looking at the CallPage sales productivity software backend interface for setting up lead filtering parameters during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Automating Lead Nurturing with Call Tracking Software

ByMichael Bernzweig November 17, 2023December 17, 2023 Reading Time: 5 minutes

Automating Your Sales Funnel Lead nurturing is a critical part of any successful sales and marketing…

Read More Automating Lead Nurturing with Call Tracking SoftwareContinue

Michael Bernzweig and Bogdan Tyskyy looking at the CallPage CRM integration software call back box during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Key Considerations When Evaluating Call Tracking Software

ByMichael Bernzweig November 17, 2023December 17, 2023 Reading Time: 5 minutes

Key Considerations When Evaluating Call Tracking Software Call tracking software has become invaluable for businesses looking…

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Michael Bernzweig and Bogdan Tyskyy looking at the CallPage online appointment booking software timer counting down during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Review: How CallPage’s Callback Software Increases Conversions

ByMichael Bernzweig November 17, 2023March 23, 2025 Reading Time: 4 minutes

What is CallPage? CallPage is an innovative lead generation and call-tracking software designed to help businesses…

Read More Review: How CallPage’s Callback Software Increases ConversionsContinue

Michael Bernzweig and Bogdan Tyskyy looking at the CallPage lead capture software website integration showing call scheduling options during the filming of the Software Spotlight podcast episode.
Lead Generation Marketing Automation Platforms

Personalizing the Sales Process with Call Tracking

ByMichael Bernzweig November 17, 2023December 17, 2023 Reading Time: 5 minutes

One-to-One Sales The sales call is a pivotal moment in the customer journey. In our Software…

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Software Spotlight is a weekly tech newsletter packed with trends, data, analysis and expert interviews.
Sales Automation CRM Email Marketing Marketing Automation Platforms

Podcast: ActiveCampaign Marketing Automation

ByMichael Bernzweig October 11, 2023January 11, 2025 Reading Time: 2 minutes

Listen And Share This Software Spotlight Podcast Watch And Share This Software Spotlight Podcast Podcast Summary:…

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