How to Use Content at Scale to Start a Content Marketing Agency

Starting Your Own Content Marketing Agency

Starting a content marketing agency can be an extremely lucrative business model. However, it requires producing high volumes of quality content at scale. This is where AI content creation platforms like Content at Scale come in. In this post, we'll explore how you can leverage Content at Scale for agencies of all sizes. You will also discover how to start or grow a successful content marketing agency quickly using Content at Scale. I will also share insights from our recent Software Spotlight podcast with Steve Harvey, Partnerships Manager at Content at Scale. Content at Scale's latest 3.0 version seeks to be unrivaled among similar offerings with its recent launch.

Overview of Content at Scale

Content at Scale is an AI writing platform that generates high-quality, unique, long-form content optimized for SEO and human readability. Founded in 2021 by a team of content marketers, it leverages multiple AI engines and natural language processing to analyze top search results and produce new articles tailored to rank high in Google. The SaaS solution helps businesses, agencies, and writers scale content creation and organic traffic.

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AI-powered writing

The platform uses a combination of 3 different AI engines and two natural language processing algorithms to generate long-form, SEO-optimized content from keywords or prompts without any human intervention. Reviews show that this allows it to automate content creation and produce high volumes of optimized content quickly.

Customizable output

Content at Scale allows customization of the generated content based on tone of voice, target keywords, and client preferences. It can even learn a client's brand voice by feeding it past articles and producing content in the same style. This level of customization ensures the output matches each client's needs.

Integrates with CMS

According to the Content at Scale website, the platform has native integrations with WordPress and Shopify. This allows the AI-generated content to be automatically published to those platforms, streamlining the content creation workflow.

Scalable content production

As described in the interview, a key benefit of Content at Scale is the ability to produce content at scale. Automating parts of the creation process with AI enables high volumes of optimized, long-form content to be produced in a fraction of the time compared to manual methods. This scalability allows businesses to grow their content marketing.

Benefits of Using Content at Scale for Agencies

Content at Scale is an AI writing platform that generates high-quality, SEO-optimized long-form content to help businesses and agencies scale content creation and organic traffic. As Steve said, “If you're a copywriter, or you're working for a copywriting agency, or you're doing freelance, I mean, that's the dream, right? Because how much time is that going to save you?” Content at Scale for agencies leverages AI to generate high-quality, SEO-optimized long-form content at scale.

Save time with AI content creation

AI content creation tools can help save vast amounts of time compared to manually writing or outsourcing all of the content. This frees you up to focus on sales and strategy. As Steve noted “If you're a copywriter or you're working for a copywriting agency or you're doing freelance, I mean, that's the dream, right? Because how much time is that going to save you? I mean, fair enough, okay, you have to write a blog post. When you're doing citations or you're finding links, you need to find links to put in, it saves you all that time because we've done it for you. It's already there. And that's a massive time saver.”

As a solution built by SEO experts, Content at Scale for agencies helps agencies efficiently produce the type of content that will rank well in Google. There are other ways that AI tools can assist with time savings as well. Steve went on to point out that “AI tools can automatically monitor competitor social media accounts, analyzing their content strategy and engagement. This allows you to see what posts, topics, and campaigns are working well in your industry.” With its focus on long-form, SEO-optimized content, Content at Scale for agencies is a perfect fit for agencies looking to scale content creation and organic traffic for clients.

Produce content at scale with AI

You can quickly produce large volumes of high-quality, SEO-optimized content for multiple clients using AI from Content at Scale. Many agencies produce hundreds of articles for clients monthly. This allows you to scale your agency quickly while keeping your staffing requirements at a minimum. Steve pointed out that “When you're doing citations or you're finding links, you need to find links to put in, it saves you all that time because we've done it for you. It's already there. And that's a massive time saver.” Content at Scale for agencies handles not just writing, but formatting, images, and links – saving agencies tons of time and resources.

Content at Scale for agencies goes beyond just spinning existing content – the AI analyzes top search results to model new articles after what already works. You can generate endless variations to A/B test and optimize. The AI analyzes your input and crafts relevant, optimized content tailored to your brand and audience. By automating research and content production, Content at Scale for agencies enables agencies to scale high-quality content creation for clients.

Attract more clients with expanded capabilities.

With expanded AI content production capabilities, you can onboard more clients and expand your services. Offer clients more value with automated, optimized content creation across platforms and formats. Provide comprehensive digital marketing and content services at scale. Steve noted that you can spend your time scaling your agency as the platform produces human-like content. “We feel like we are at a level where we're competing against actual human writers.”

Increase profits with cost-effective content

Automated content creation using AI is more cost-effective than hiring writers, boosting your profit margins. By using Content at Scale for agencies, copywriters can focus on high-level content strategy rather than manual writing and research.

“We were built by a team of content marketers. So everything has had kind of SEO at its heart. You plug in your keyword(s), select your tone of voice, review the list of competitors you want to beat, and then review/amend the outline:”

AI content costs a fraction of human writers. You get optimized content that ranks for a low price per piece. As Steve commented, “Unless that content's ranking, then what good is it?” Content at Scale for agencies is the leading AI solution for agencies looking to expand their content creation capabilities and organic search traffic.

Deliver results with high-quality content

The SEO-optimized content helps improve clients' search rankings, traffic, and conversions. This leads to satisfied clients. As Steve indicates, “We have got multiple different kinds of voice tones in here, ranging from, you know, authoritative, casual, joking, professional, sarcastic, witty, okay? So we've tried to encompass different moods, depending on your audience.”

The AI analyzes and outperforms existing top-ranking content. This results in high-quality content optimized for your audience and SEO. AI creation tools like Content at Scale allow agencies to save time, produce more content, attract clients, increase profits, and deliver outstanding results! Steve said, “We focus almost solely on long-form SEO-optimized content.”

Case Study: How One Agency Scaled with Content at Scale

Here's an example of how one agency leveraged Content at Scale to rapidly scale its content production and agency. This case study demonstrates the power of Content at Scale to help agencies scale their content offerings efficiently while improving client results. Content at Scale for agencies allows agencies to produce content tailored to each client's brand voice for a truly custom, human-like experience.

Top Click Joe, a digital marketing agency

Top Click Joe, a digital marketing agency, struggled to produce enough content manually for their clients. They implemented Content at Scale to automate content creation. After six months, they saw a 10x increase in monthly content output, onboarded 15 new clients, improved search rankings and traffic for clients, and grew revenue by $120k. Content at Scale allows agencies to save time, produce more content, attract clients, increase profits, and deliver results by leveraging AI to generate optimized, high-quality content at scale. The benefits are clear, but as Steve noted it is important for agencies to realize “I think you've got to get on board with AI. It's very much adapt or die.”

Conclusion

Starting a content marketing agency can be highly lucrative but requires producing high volumes of quality content at scale. AI content creation platforms like Content at Scale provide an effective solution, leveraging multiple AI engines and natural language processing to analyze top search results and generate new long-form, SEO-optimized articles quickly. As discussed in the Software Spotlight podcast, Content at Scale helps agencies like Top Click Joe scale content creation and organic traffic by automating parts of the process.

Key benefits include saving time on writing and research, producing more content across clients, attracting new business by expanding capabilities, increasing profits with cost-effective AI-generated content, and delivering results by improving clients' search rankings and traffic. By combining AI automation and human expertise, platforms like Content at Scale allow agencies to grow their content marketing businesses and improve outcomes for their clients.

Sign Up For Content at Scale and Get 20% Bonus Article Credits

View Featured Content at Scale Podcast: Steve Harvey of Content at Scale joins host Michael Bernzweig to discuss their AI content creation platform for SEO agencies, site owners, and marketers. Powered by proprietary AI, it generates long-form, unique content optimized for search rankings. Key features include citations, headings, images, and more built-in. Software Oasis subscribers get 20% bonus article credits for life when subscribing to Content at Scale.