UserGuiding Review: Reduce Churn with User-Friendly Onboarding

What is UserGuiding?

UserGuiding is a user onboarding and product adoption software that helps companies increase user retention and reduce churn. It allows you to create interactive product walkthroughs, onboarding checklists, in-app announcements, and more without writing code.

The platform is designed to showcase your product's value and quickly engage users. UserGuiding makes it easy for anyone on the product team to create guides that walk new users through key workflows and features. This helps users successfully get started with your product rather than getting confused and churning.

With UserGuiding, you can easily target guides to specific user segments. For example, you could create one onboarding flow for free plan customers and another more advanced flow for paid plan customers. This level of personalization helps users see the specific value your product provides them.

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Benefits of Using UserGuiding

Increase User Activation and Retention

The interactive guides created with UserGuiding have been proven to increase user activation by up to 400% and reduce churn by up to 20%. You can engage users and see value faster by seamlessly guiding users through your product's core features and “aha” moments.

Reduce Customer Support Tickets

UserGuiding can reduce the primary “how-to” questions sent to your customer support team. The interactive guides act as self-serve product documentation users can reference as needed. This frees up your team to focus on more complex issues.

Easy for Non-Technical Users

UserGuiding was designed for product teams, not engineering teams. The drag-and-drop editor makes it easy for anyone to create beautiful, interactive walkthroughs in just minutes without coding.

Detailed Analytics and User Insights

The platform provides analytics on guide performance as well as user behavior tracking. You can see which guides users engage with and which steps they struggle with. These insights empower you to refine your onboarding flows continually.

How Does UserGuiding Compare to Competitors?

UserGuiding vs Whatfix

While Whatfix excels at employee onboarding and training for enterprise companies, UserGuiding is better suited for user onboarding and product adoption for SMBs and SaaS companies.

UserGuiding offers more flexibility at a lower price point. The platform also provides more robust analytics on user behavior and guides performance.

UserGuiding vs WalkMe

WalkMe has more enterprise-level capabilities, but its implementation is often complex and time-consuming. UserGuiding gets you up and running quickly with guides that non-technical users can create in minutes.

UserGuiding offers robust analytics and user segmentation capabilities at a more affordable price for growing SaaS companies.

UserGuiding vs Appcues

Appcues focuses primarily on user onboarding, while UserGuiding offers a broader range of capabilities, including interactive guides, NPS surveys, resource centers, and more.

UserGuiding enables personalization for specific user segments out-of-the-box, while Appcues' segmentation requires technical expertise.

UserGuiding Product Pricing

UserGuiding pricing starts at $89/month for up to 2,500 monthly active users on the Basic plan. You can buy UserGuiding through their website with customized pricing based on monthly active users. UserGuiding offers three pricing plans depending on your needs:

Basic Plan

• Up to 2,500 monthly active users
• $89/month billed annually
• One user seat

Professional Plan

• Up to 20,000 monthly active users
• $389/month billed annually
• Unlimited user seats

Enterprise Plan

• Custom monthly active users
• 689/month billed annually
• Unlimited user seats

All plans include unlimited guides, checklists, and surveys. Enterprise pricing can be further customized based on monthly active users. Volume discounts are available as well.

Hubspot explains that user onboarding is "getting a customer acclimated to a product or service they've recently purchased. Businesses implement user onboarding to increase the likelihood that new customers will succeed with their product, thus increasing brand loyalty." 

Step-by-Step Guide to Using UserGuiding

Here is a quick step-by-step overview of how to start using UserGuiding to create interactive walkthroughs:

1. Install the browser extension – Add the UserGuiding extension to Chrome or Firefox to start creating guides.
2. Set up user targeting – Segment your users by email, account type, URL, and more attributes.
3. Create your first walkthrough – Use the editor to make an interactive guide highlighting your product's key features.
4. Publish your walkthrough – Activate your guide and set the user targeting with just a click.
5. Analyze the results – Check guide completion rates, step analytics, and user behavior data.
6. Refine your walkthroughs – Use insights to tweak guides and optimize the user experience.

It's easy to start improving your user onboarding and increasing product adoption with UserGuiding!

Is UserGuiding Right For You?

UserGuiding is an excellent fit for SaaS companies, ecommerce platforms, and other digital products that need to engage users quickly.

Key factors that make UserGuiding the right choice include:

• Your product has an onboarding flow you want to guide users through
• You want to create interactive guides without coding skills easily
• You have a product team responsible for user onboarding
• You want to target guides and messaging to specific user segments
• You want to measure guide performance and user behavior

If these criteria describe your needs, UserGuiding will empower your team to deliver personalized user experiences that drive adoption and retention.

Conclusion

UserGuiding makes it simple for product teams to create beautiful interactive guides that walk users through onboarding flows and critical workflows. View product demos on the UserGuiding website to see interactive product tours and onboarding checklists. The easy-to-use editor requires no coding to build engaging and educational in-app experiences.

With UserGuiding, you can quickly increase user activation, reduce churn, and reduce customer support requests. Interactive guides empower your users to see the value in your product faster.

Detailed analytics provide the necessary insights to refine your onboarding strategy and guide you continually. User segmentation allows you to tailor the experience for different customer profiles.

If you're ready to improve user onboarding, get UserGuiding by signing up for a free 14-day trial on their website without a credit card. See how it can help you engage, educate, and convert more users! Try UserGuiding for free with this trial to build interactive product walkthroughs and user onboarding.

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