AI-powered LinkedIn content
LinkedIn has become an indispensable platform for B2B lead generation and customer acquisition. With over 900 million users, it offers unparalleled access to decision-makers across industries. However, simply having a LinkedIn presence is no longer enough. Businesses must actively engage their target audience and spark meaningful conversations to drive conversions.
This is where Talos Growth comes in.
Leveraging AI to Craft Personalized LinkedIn Content
Founded in 2021, Talos Growth is an AI-powered software that helps companies expand their reach and boost engagement on LinkedIn. We sat down with Max Lamertank, Founder of Talos Growth, to understand how their solution taps into LinkedIn's algorithm to deliver hyper-relevant content.
“We automatically like posts related to your industry keywords. When people see a like from an unknown company, they check you out. If they are interested in your niche, they will start following you, visit your website, and potentially become customers,” explains Max.
In other words, Talos Growth's AI engine analyzes LinkedIn content around your target keywords. It then algorithmically likes relevant posts to grab the attention of your ideal customers. This kickstarts meaningful conversations and nurtures new business relationships.
Crafting Personalized Content for Every Audience
With predefined filters, Talos Growth ensures the liked content aligns with your geographic and language preferences. You can specify country and language and even exclude certain keywords. This level of personalization helps engage the right prospects across global markets.
“We don't want to give out as many likes as possible. The goal is to find relevant followers for your niche, even if it is smaller,” Max emphasizes. For instance, their client in the maritime industry may not see rapid growth in followers. However, the few new followers are highly targeted potential customers.
Turning Followers into Leads Through Connections
Liking relevant content is just the first step. You need a strategy to convert new followers into leads and customers.
“We recommend connecting with everyone that follows your company page via personalized messages,” advises Max. This starts a two-way dialogue to understand their needs and pitch your solutions accordingly.
Talos Growth also offers detailed analytics on your most active followers. You can identify promising leads and target them through content offers or free consultations.
AI-Powered Content Tools to Dominate LinkedIn
Max highlights Talos Growth's upcoming content creator tools that leverage AI to develop catchy posts:
“It gives you talking points to kickstart content creation instead of starting from a blank page. You can tweak the AI suggestions to match your brand voice before scheduling social posts.”
These tools recommend hashtags and optimal posting times based on historical LinkedIn data. By streamlining ideation and creation, Talos Growth enables consistent, high-quality content that sparks conversations.
Start With a Solid Foundation
While AI can accelerate growth, Max advises laying the groundwork first:
“Maintain an updated company page and individual profiles. Then you can automate liking and lead generation without worrying about inactive accounts turning off prospects.”
He also recommends posting 1-2 times per week consistently instead of daily posts that fade away over time. This disciplined approach strengthens your brand presence before deploying automation.
Embrace AI to Unlock LinkedIn's Potential
In conclusion, Talos Growth unlocks AI's potential to drive cut-through LinkedIn content and engagement. With robust targeting and personalization, it helps convert followers into high-value customers.
Backed by powerful analytics and content tools, the platform enables teams to deliver consistent value at scale. It is undoubtedly a game-changer for social selling and B2B lead generation on LinkedIn.
Be sure to watch our Software Spotlight podcast with Talos Growth. By employing Talos Growth's software, businesses can effectively amplify their reach on LinkedIn. This is achieved through the algorithmic liking of industry-specific content, resulting in an increased number of followers. Co-founder Max Lammertink elaborates on how this tool harnesses LinkedIn's algorithm to attract followers who possess a genuine interest in the client's businesses.
What are the key features of Talos Growth?
Talos Growth offers AI-powered liking of relevant posts, advanced targeting filters, in-depth analytics, and content creation tools. It automatically grows your followers and engagement on LinkedIn.
How does Talos Growth help generate leads?
By algorithmically liking niche-specific content, Talos Growth grabs the attention of potential customers. Detailed analytics then enable you to identify and target promising leads for conversions.
What types of businesses benefit the most from Talos Growth?
SaaS and B2B companies with a global presence across LinkedIn can maximize value from Talos Growth's automated liking and content creation capabilities.
How can Talos Growth be used to create content on LinkedIn?
Talos Growth's new AI content tools generate ideas, hashtags, images, and full posts tailored to your brand and audience. This kickstarts your content creation process for consistent LinkedIn engagement.
What is the best way to convert LinkedIn followers into customers?
Connect with each new follower through personalized messages, understanding their business needs. Then nurture high-potential leads through content offers, free trials of your product, or consultations to drive conversions.